About Yusree Kirsten Turning SEO Challenges into Confidence for Small Business Owners
My Story & Mission
From helping friends with on-page SEO to building OptiPage Pro for solopreneurs
I’m Yusree Kirsten, an entrepreneur based in Western Australia, and I know firsthand how overwhelming SEO can feel for small business owners and solopreneurs. My journey started the way many do helping friends figure out why their websites weren’t ranking, seeing their frustration, and realizing there had to be a simpler way. That’s what inspired me to build OptiPage Pro: a tool created to make on-page SEO accessible for everyone, regardless of technical background.
Why I’m passionate about making SEO simple for everyone
I’ve always believed that you shouldn’t need to be a tech expert or spend thousands on agencies just to get your website noticed. SEO changes fast, especially now with AI. But the core of ranking well is still about clear, focused on-page optimization. My mission is to break down the barriers so every small business owner can understand and improve their own site, building confidence (and results) along the way.
How studying information systems shaped my approach
My background in information systems taught me the value of structure, clarity, and smart problem-solving. I use these foundations every day to simplify SEO for my clients and community. It’s not about chasing every trend, it’s about understanding what works and making it doable.
Milestones & Values
Key moments in my journey supporting small business owners
From running Protec Glass Tinting and Clear Skinz to launching OptiPage Pro, every step has been about helping others solve real-world problems. I’ve seen the impact that clear, actionable SEO can have, turning confusion into confidence and sparking real business growth.
Core values: clarity, empowerment, and real-world results
Everything I do is rooted in three values: clarity (cutting through jargon), empowerment (giving you the tools and know-how), and results that actually matter for your business not just vanity metrics.
OptiPage Pro – AI SEO for on-page optimization (beta coming soon)
After seeing so many friends and clients struggle with on-page SEO, I developed OptiPage Pro. It’s built on proven fundamentals and uses AI to help you optimize your website in a straightforward way. The beta is nearly ready stay tuned.
Reach out for guidance or to join the OptiPage Pro beta
SEO has changed with AI, and there’s never been a better time to take control of your website’s visibility. Whether you’re a solopreneur or a small business owner, I’m here to help you understand and improve your on-page SEO no jargon, no overwhelm. If you’re ready to learn how AI can simplify your SEO journey, or if you want early access to OptiPage Pro, let’s connect. I’m here to guide you because your business deserves to be found.
Empowering small business owners and solopreneurs to master on-page SEO simply, quickly, and confidently.
Feeling lost with AI SEO optimisation? You’re not alone and you don’t have to do it alone. Yusree Kirsten created OptiPage Pro to make AI SEO optimisation simple and accessible for small business owners and solopreneurs. With clear guidance and easy-to-use tools, you can boost your rankings and grow with confidence no tech skills needed.
